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A Map for Your AI Community Strategy
A working map for community leaders and the executives they work with. When someone asks an AI assistant a question about your product or industry right now, the assistant often reaches into community conversations to answer. Sometimes yours. This has happened quickly, and almost no community team I talk to is operating for it yet.…
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The Future of Online Communities – Insights from the Online Community Unconference 2025
The Online Community Unconference 2025 made one thing clear: the need for meaningful connection has never been greater, but the challenges of fostering it have never been more complex. This post explores the key insights from the event—where community leadership is evolving, where it’s stuck, and what we must do next.
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Online Community Unconference 2025
The Online Community Unconference (OCU) is returning to San Francisco on January 8th. Join me, Carrie Melissa Jones, and Susan Tenby for a full day of in-person collaboration with 100 experienced and engaged community leaders. At the Online Community Unconference you will: All while having a great time experiencing the in-person community of community leaders.…
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Unlocking Community Intelligence in Events: Embracing Participant-Driven Methodologies
As we transition from virtual to in-person meetings, conferences, and workshops, there is a noticeable hunger for novel and engaging experiences beyond the typical “expert in front of the room” sessions. What if every event participant had the chance to be the smartest person in the room? Rethinking Event Models Imagine events, meetings, and working…
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Reasons to be Optimistic About the Future of Community Practice
The community “industry” is a mess. Good thing we are pretty good at community.
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Will Generative AI Make Popular Culture’s Self-Referential Tendencies Exponentially Worse?
“All of pop culture — be it movies, music or TV — is now engaged in a delicious orgy of self-consumption.” Peter McKnight — “Is pop culture eating itself to death?”The Globe and Mail, July 31, 2000 The promise of artificial intelligence(1) is that it will usher in a technological revolution that will transform industries,…
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Community Ecosystems – Slides from the 1/23/23 #CMAD Event in Silicon Valley
It was great to be back in person at the #CMAD Meetup in Silicon Valley. You can check out the slides from my presentation here:
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Community Strategy Design
I was first introduced to the concept of a design process in my sophomore year of college. I was taking a sculpture class and we were preparing to start on our self-portrait busts. Our professor had us read “The Universal Traveler” by Koberg & Bagnell, follow the process they describe in the book, and keep…
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Metaverse: Season 3 of the Cohere Podcast
During Season 2 of the Cohere podcast, Dr. Lauren Vargas and I examined the role networks play in our lives – from the obvious to the subtle. In Season 3, Lauren and I are exploring the topic dominating the discussion of our collective digital future: the Metaverse. Our intention is to have a discussion will…
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Bill Johnston 