Category: Community 101

  • Social Media Strategy: Getting Beyond the Hype

    I gave this presentation at the Geneva Web Meetup on May 1st. The net of the presentation is that I encourage the use of a comprehensive strategy as a lens to evaluate opportunities for engagement in the social media ecosystem.

  • Webinar – Online Communities: Surviving & Thriving in the Economic Downturn

    Online Communities: Thriving in the Economic Downturn Webinar A FREE webinar sponsored by Forum One Networks May 7, 2009 @ 11:00 am PDT Register here: http://thrivesurvive-rpm.eventbrite.com The economy is in a state of flux, but interest in and use of online communities and social media has never been higher. Hear from a panel of experienced…

  • Session Notes from the OC Unconference East (and the wiki is open)

    Cross posted from the Online Community Report: We just opened up the wiki from the Online Community Unconference East, held 2/12 at Baruch College in New York. The wiki can be found here: http://www.socialtext.net/ocue2009/ You will find notes for many of the sessions on the wiki, and folks are still adding, so be sure and…

  • Online Community Unconference – 2/21 in New York City

    We are about a week away from the The Online Community Unconference East. There are a fantastic group of organizations coming, including: allfacebook.com Alliance to Save Energy AOL Business Week Digital Changing The Present Consumers Union Cyworld EchoDitto Family Justice Gartner Grandparents.com IBM Mercy Corps Patricia Seybold Group Showtime Networks Inc Socialtext Texas Instruments TV…

  • How to Develop a Community Strategy

    INTRODUCTION: This post is targeted at folks just getting started with online community activities at their respective organizations. It is written with the brand or product-specific corporate communities in mind, but is somewhat applicable to independent communities and non profit organizations.A few key points to begin with: First, the working assumption here is that most…