Category: Online Business

  • Notes from the Online Community Roundtable, 3/12/08 @ Microsoft

    Cross-posted from the Online Community Report. We had a fantastic group of people at the Online Community Roundtable Wednesday (3/12) evening on Microsoft campus in Redmond. Bob Rebholz of the Windows Live team was our host, and we scored space in the MS conference center (which rivals SAP Labs as the nicest space we have…

  • Notes from the Online Community Roundtable, 3/12 @ Microsoft

    Cross-posted from the Online Community Report. We had a fantastic group of people at the Online Community Roundtable Wednesday (3/12) evening on Microsoft campus in Redmond. Bob Rebholz of the Windows Live team was our host, and we scored space in the MS conference center (which rivals SAP Labs as the nicest space we have…

  • Busy March and April: events I am hosting / attending

    Lot’s of good online community events coming up, including: Online Community Roundtable: Seattle We will be on campus at Microsoft the evening of 3/12. Want to attend? Send me an email. Mobile Communities Unconference: 3/20 in Palo Alto Forum One Network’s next Unconference focuses on the possibilities (and challenges) of online community and social media…

  • Marketing & Online Communities Research Report Released

    Our Online Community Research Network (http://www.onlinecommunityresearch.com) initiated the The Marketing & Online Community research study in June of 2007. The study explored the current state of marketing to online communities, from the perspective of both the online community host, as well as from the perspective of the marketer. The research participants included large software companies,…

  • Online Community Unconference – 2/21 in New York City

    We are about a week away from the The Online Community Unconference East. There are a fantastic group of organizations coming, including: allfacebook.com Alliance to Save Energy AOL Business Week Digital Changing The Present Consumers Union Cyworld EchoDitto Family Justice Gartner Grandparents.com IBM Mercy Corps Patricia Seybold Group Showtime Networks Inc Socialtext Texas Instruments TV…

  • How to Develop a Community Strategy

    INTRODUCTION: This post is targeted at folks just getting started with online community activities at their respective organizations. It is written with the brand or product-specific corporate communities in mind, but is somewhat applicable to independent communities and non profit organizations.A few key points to begin with: First, the working assumption here is that most…

  • Online Community Expert Interviews: The Best of 2007

    I just put together a short list of our best interviews from the Online Community Report for 2007. We had a great group of Community experts sharing their experiences, and I think you will agree that the content is worth a second look. Shawn Morton, CNET “The big lesson … was to follow the needs…

  • Starting the New Year Off Right: 5 Questions to Ask Yourself About Your Community

    This is cross-posted from the OC Report. In the spirit of the new year, I wanted to encourage community managers, strategists and teams to do a bit of self-reflection on the old (2007) and planning for the new (2008). The following are five key questions you and your team might explore in the coming weeks.…

  • Online Community Ideas – best of 2007

    I posted the following content in the Online Community Report newsletter this morning, but I wanted to blog this as well. The Big Ideas of 2007 The following are, to my eyes, the “big ideas” that emerged in 2007. I feel these ideas set the stage for the meaningful activity that will play out in…

  • Forum One – Online Community Events for 2008

    Online Communiteers – Breaking news: we have finalized our event series for 2008. I wanted to give the OC Report readers a sneak peek, as well as to let you know that we have opened registration and have a special “super early bird” rate for our OCU East and Mobile Communities Unconferences. Our events series…